The success of any website is by a large margin pegged on the look and functionality of its major interface elements. However, many web designers miss this important fact in their designs. A website should be designed with the users in mind since they are likely to move to other websites if they find it tough to interact with your website. A website’s credibility and the brand in general risk being then dented with the conversion rates suffering a blow as well. It is therefore important that every web designer observes the following considerations when working on the website’s user interfaces for the best user experiences.
1. Place Navigation Bars and Search Boxes Strategically: Navigation bars are better used when designing smaller websites as they are likely to cause navigational problems when used in relatively larger and content-rich websites. Instead, use search boxes that have to be easily visible. Please note that however tempting it might be to use fancy graphics on them, they don’t add any value as graphics tend to distort them; a white or light grey background is all you need. Also, consider their sizes as it is paramount that they be large enough.
3. Use Ajax Loading Indicator: The Ajax loading indicator is one useful feature that any serious web designer will consider when designing any website as it enhances communication between the web user and the site. This can simply be a message like “loading” to show the user that the command initiated is being looked into.
4. Navigation Links: Where you place navigation links matter; in most cases, the upper -right corner is the most preferred place to place the shopping cart, register, sign up/in/out; among other commonly used links.
The listed four interface elements can help enhance the user experience of most websites but the real solution is to understand the customers and design the user interfaces that suits their unique needs.